I am so glad I found these even though I had to buy it in bulk. Like another review posted here, I picked up one of these toothbrushes at a hotel SPA, and it became my fave. I could never find it again. Why do I love it? I think it's because of its soft bristles, it is durable, and very SIMPLE to hold. Toothbrushes have become so strange to pick out one at the drugstore with so many design elements, and this is as basic as you can get. It's PERFECT.discovered this when given one for free when staying at a hotel. The brush had the softest bristles I'd felt on a toothbrush in years and was generally smaller (eg brush head not so big) that I found it very easy to reach back into far corners. i never thought i'd fall in love w/ a toothbrush but .. well i did on this one.. and inexpensive.. commercial pack comes in quantities of 144. I'm trying to imaging if I'll ever need to buy these again but maybe :)I like these much better than other toothbrushes; even much more expensive ones. Soft and get your teeth really clean without gum irritation.These are really nice toothbrushes and we especially like the way they are packaged.It arrived just as described.Excellent toothbrushes. I received one free at a spa and loved it. It was soft but firm enough to do the job. It lasted forever without the bristles loosing shape. I searched long and hard and finally found them on Amazon. The price is fantastic. I recently packed them fit the whole family and each one came to me and said can we always have these toothbrushes. I said sure. Since the package was huge! I think 144 toothbrushes. Amazing value. Excellent product.